• The 2008 Formula Ford Championship will have rounds televised on Sky Sports 1, 2, 3 and Extra. Each round is typically broadcast 4 times.
• Average viewing figures for each showing are 150,000. Across the course of the year, this results in very significant viewing figures. It is worth noting that the Motors TV coverage of Formula Ford has such excellent exposure, that some other championships viewing does not come close to this sort of audience.
• Once shown on UK channels, this coverage is then syndicated around the world via International Motorsports News, which is broadcast on ESPN Star Sports TV.
• Star Sports TV, the Far East subscribers total 64,799,720
• At least one transmission of each programme was at prime time viewing (18:00-22:00)
• The Formula Ford Festival which is held at Brands Hatch each October attracts approx. 7000 spectators and is aired several times on Motors TV
• British Formula Ford at Brands Hatch attracting 75000 spectators in its Easter weekend
• Various National publications such as Autosport, Motorsports News and Regional newspaper articles